LGR Web Studios

A Digital Atelier · Pasadena

Custom websites,
made by hand.

For salons, stylists, and product brands — designed and built in-house in Pasadena, California.

Start a project

Recent work

  • Also Known As
  • Savy Colours

Approach

Proof № 03 · set & approved

No templates.
Every pixel has a reason.

Margin noteBuilt by hand in a real rendering engine — which is why nothing here looks like anyone else's site.

Booking is the point.
Everything routes to you.

Margin notePretty that doesn't convert is decoration. Every section you scrolled ends at a door.

You own it.
No monthly ransom.

Margin noteYour domain, your accounts, your site. Leave anytime and it all still works. Care plan optional, earned monthly.

Approved to press

Process

Four stations. You always know where your job is.

Each station names what happens, what you hold in your hand after, and how long it takes.

Station 1 · Listen — 15 minutes

The conversation. No pitch deck.

You talk through the business; I ask what actually needs to happen — bookings, sales, being found. You leave with an honest read whether or not we build.

You hold: a fixed written quote
Station 2 · Set the type — week one

Design, in your brand's voice.

A working preview on a private link — not wireframes, the real thing taking shape. You react, we adjust. Nothing goes to press without your nod.

You hold: a live preview link
Station 3 · Press — launch week

Built, wired, live.

Booking routed to you, Google Business Profile set, analytics on, every page tested on the phone in your pocket. Launch is a checklist, not a hope.

You hold: your site, live on your domain
Station 4 · Care — ongoing, optional

A real person, usually same-day.

Updates, seasonal refreshes, watchful eyes on performance and backups. Earned monthly — cancel anytime and the site is still yours.

You hold: a number that answers

Selected Work

Work that earns its keep.

Every project leads with the outcome. Two strongest, one short scroll, done.

Also Known As — streetwear, shipped 2026 · Los Angeles

Shopify storefrontKlaviyo email + SMSdrop-ready mobile

Launched and selling — store, marketing rails, and restock alerts live from day one.

Savy Colours — booking without the middleman 2025 · Pasadena

Pasadena hair salonCustom booking flowCloudflare, no monthly feesclient dashboard + Phorest data

Zero recurring tool fees — requests route straight to her, no third party between stylist and client.

Services × proof

Three ways to work together.

Each service says what you get, proves it with something real, and ends in a door you can walk through.

For salons & service businesses

The Site

  • Hand-built marketing site — no templates, no page builders
  • Booking that routes straight to you
  • Found on Google: local SEO + Business Profile setup

Savy Colours, a Pasadena hair salon, runs on this — zero monthly tool fees.

Check availability
For product brands

The Store

  • Shopify storefront tailored to the brand
  • Email + SMS marketing wired in (Klaviyo)
  • Launch-day ready: drops, restocks, pre-orders

Also Known As launched and selling on this.

Check availability
After launch

The Care Plan

  • Updates, content changes, seasonal refreshes
  • Performance, backups, and security watched
  • A real person answers — usually same-day

Every client site above is under care today.

Ask about care

The human

One engineer, every line by hand.

Laurence Rugley — a software engineer in Pasadena who builds every site in-house: no page builders, no templates, no outsourced dev. C++ roots turned toward the web, so the systems-level habits carry over. Something breaks, a real person answers — usually same-day.

See the craft — fly the live engine demo

Latest from @lgrwebstudios

Post to Instagram. The site updates itself.

Sample preview — live sync flips on soon.

The prove-it moment

What we do to a website.

Left: the template every competitor has. Right: the same business, made by hand. Drag to compare.

← their templatemade by hand →

Page weight2.8 MB Monthly tool fees$25/mo Bookingphone tag

Numbers flip as the curtain crosses — never invented. "Typical site" is the industry median (HTTP Archive); tool fees are checked against a real template platform's list price.

The door, always open

Fifteen minutes. No pitch deck.

You talk, I listen, and you leave with an honest read on what your business needs — whether or not we work together. Fixed quote follows in writing.

Emailhello@lgrwebstudios.com Instagram@lgrwebstudios
Based in Pasadena, California — happy to meet in person

Or just tell me what you need

Goes straight to me. No list, no spam, no robots.

Thank you. I'll be in touch within a day.

Your business,
made by hand.

Fifteen minutes, no pitch deck. You leave with an honest read — whether or not we build together.

Start the conversation The button leans toward your cursor — small proof the studio sweats details.